Live Foil Embossing at #GSMCON with Hootsuite - Orlando Corporate Event Highlight
When Hootsuite chose to make an impression at #GSMCON 2025, they turned to something unforgettable: custom foil-embossed luggage tags. Over two high-energy days at Disney’s Coronado Springs Resort and Convention Center in Orlando, we provided live hot foil personalization for hundreds of attendees — and the response was overwhelming.
A Standout Activation at a Premier Convention
As one of the most anticipated events in the digital communication space, #GSMCON draws top-tier marketing professionals and tech-savvy attendees. Hootsuite’s booth stood out thanks to its thoughtfully branded giveaways — luggage tags featuring the Hootsuite logo on one side, and live foil-embossed initials on the other.
Each piece became a luxury keepsake, instantly personalized on-site. Attendees were so eager to receive their tags that many lined up before we even arrived, ensuring they didn’t miss out.
Over 200 Personalized Pieces in Two Days
Using elegant metallic foil and minimalist block lettering, we customized over 200 luggage tags during the two-day conference. The activation was not only fast-paced but highly engaging — offering guests a personal experience that also reinforced brand recognition through meaningful, tactile interaction.
This kind of personalization leaves a lasting impression — attendees took home a product they’ll use for years, directly tied to Hootsuite’s name and experience.
Why Live Embossing Works for Conferences & Trade Shows
In bustling environments like conferences and expos, experiential marketing is key. Live embossing adds:
Interactive value: Guests watch their items transformed in real-time
Brand memorability: Every piece carries your logo and their initials
A sense of exclusivity: First-come, first-served activations drive demand
When personalization meets branding, the result is more than a giveaway — it’s a curated experience.
Book Live Embossing for Your Orlando Corporate Event
Whether you’re hosting a trade show booth, planning a product launch, or organizing a branded pop-up, live hot foil embossing creates an instant connection between your brand and your guests.
A Handful of Letters provides on-site calligraphy, engraving, and foil embossing services across Orlando, Miami, and beyond. Let us help you create something truly unforgettable.
Let's Celebrate Your Next Event
If you're planning a brand activation, luxury gifting experience, or guest appreciation event and would love to offer your guests something personal and memorable, I would love to connect with you.
Learn more at www.ahandfulofletters.com, follow behind-the-scenes moments on Instagram @ahandfulofletters, or reach out directly at hello@ahandfulofletters.com.
Let’s create something unforgettable together — one beautiful moment at a time.
XO,
